How To Get Into NYFW (& How Much It Costs) As A Blogger With 14k Instagram Followers

It’s every blogger’s dream to go to fashion week, right?! Well, this year I had my first opportunity to attend and I seized it like no other. My friend Monica (she’s a publicist and I was on her podcast here) was going to NYFW and invited me to go toward the end of July or early August. I had enough Southwest points for a free flight (if you don’t have their credit card, it’s amazing), and we found a deal for a hotel in Midtown (The…

How To File For an LLC In Arizona & Get Your Business Properly Set Up

Hi friends! As I talk more about freelancing and connect with more fellow freelancers, I’ve realized a lot of my peers haven’t properly set up their LLC or haven’t applied for a business bank account! I honestly get why people avoid it – legalities and taxes are terrifying and confusing haha. But in the state of Arizona (and I’m sure in other states) it’s really quite simple to file for an LLC and a bank account. So, this blog post will cover 3 steps to set…

Recommended Tools & Resources For Marketers, Bloggers, & Small Biz Owners

Hey guys! So today I am sharing my favorite recommended tools & resources that I use in my business to keep myself sane. Ha. But seriously — some of them are more geared towards business/admin, some are towards social media management, Facebook Ads, and analytics, and some I’ve used to help grow my influence and coordinate brand partnerships as a blogger. I’ve also gotten TONS of questions about which online course I’ve taken, so I have listed those at the end. If there is anything you…

My name is Becca Booker - I live in sunny Phoenix, Arizona and I own According To Bbooks a lifestyle blog focusing on life running my business, Homemade Social, skincare, tips, book recommendations, and more! I love my dog Jojo, brunch, podcasts, and a good glass of Zinfandel.

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How To Track Monthly Social Media Analytics (+ FREE Analytics Tracking Spreadsheet!)

Ever wondered how social media agencies and brands track their social media analytics at the end of the month? Need a better way to track your (or your clients’) social media growth? When I was first starting out as a social media freelancer, I created this FREE Social Media Analytics Tracking Spreadsheet to help me to get a better idea of how my social media services were impacting my clients’ growth across the various channels that I was managing for them. Since then, I’ve realized that…

Freelance Income & Traffic Report: August 2018

Hey guys! Back at it again with my freelance income & traffic report. Happy to say I had my best month of traffic (again!!) in August. I feel like I’m not putting in as much work as I thought I would to get my traffic up, so it’s nice that it has happened somewhat organically. I think starting my newsletter (you can subscribe here) and adding some free products has definitely helped to increase traffic. In August I also had my best month of leads! I…

Girls’ Staycation at the Mountain Shadows in Paradise Valley, AZ

WHAT A WEEKEND!!! Omg you guys, so this past weekend some girlfriends and I stayed at the Mountain Shadows (it’s a brand-new boutique resort in serene Paradise Valley, AZ) and we had such an amazing time! I had been to the property several times before to use their pool,  but had yet to stay the night. The hospitality the entire Mountain Shadows team showed during our stay was impeccable. If you guys who are local are looking for a luxurious staycation without breaking the bank –…

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How To Manage (& Find) Unpaid Interns As A Freelancer

I’m just wrapping up my first week with my new fall interns! And I’m exhausted haha. I now have 2 interns from the fall plus my part-time assistant Haley who was my intern this summer. While I’m excited to have a growing team, managing 3 people at once (2 of which had to be taught a lot) is very tiring haha. Managing interns as a freelancer can feel weird,  but I have to remember that I am a small business and that my business is more than…

Freelance Income & Traffic Report: July 2018

Happy August friends! I feel like July literally went by in a heartbeat. I FINALLY launched my weekly newsletter (you can subscribe here if you missed out) where I call myself “The Social Media Doctor” and dish out “Prescriptions” ;). I got my inspiration from The Skinny Confidential and Becca Tilley’s podcast “Scrubbing In”. And I had my friend Morgan at Lagom Creative do the design for me! She is super talented and worked really fast so I’d definitely recommend her if you need a Mailchimp…

5 Pool Day Essentials

It’s August in Arizona which means it’s been pool season for about 6 months straight now lol. In my 7 years in Arizona I’ve become a pro at scouting the best public pools in Scottsdale and getting the best self-tanned glow. As I’ve gotten older I’ve become much more aware of the damage that the sun can do to our bodies, so I’ve done quite a bit of research on sunscreens and the best ways to use them. BUT I also believe your pool bag should…

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Places To Look For Internships, Jobs, & Freelance Gigs In Social Media

Hi friends!! I have a quick & easy blog post for you today on the best places to find social media internships, jobs, and freelance gigs. Some are better and more reliable than others, so I put a * next to my FAVORITE source in each category for getting jobs. The great thing about social media jobs is that there are PLENTY. The bad news? There are usually tons of applicants for the good jobs because it is a saturated market. Here are my tips for…